The Best Business Communication Books: Top 5 Picks
Innovation and maintaining a competitive edge for a firm depend on effective business communication. According to Henry Ford, “if everyone is moving forward together, then success takes care of itself.” Nothing is better than working as a team to achieve a common objective by combining diverse thoughts.
The top business communication books on our list make an effort to include information from both textbooks and subject-matter specialists. Each team leader must treat corporate communication with the same seriousness as their own operations. The list of the top books on corporate communication is intended to help you learn new things and get advantages.
Business Communication: Process and Product – 6th edition
By Mary Ellen Guffey
With a 16-chapter structure that is clear and logical, the market-leading text BUSINESS COMMUNICATION: PROCESS AND PRODUCT provides educators with the most up-to-date and authoritative treatment of business communication principles. The sixth edition of this best-selling text, written by prize-winning author Mary Ellen Guffey, offers teachers and students unmatched resources to help them organize and manage their courses. You and your students will discover that teaching and studying business communication can be fun and simple thanks to the book’s 3 x 3 writing approach, coverage of current trends and technology in corporate communication, and an unsurpassed auxiliary package.
Business Ethics: Ethical Decision Making & Cases 8th Edition
by O. C. Ferrell, John Fraedrich, Ferrell
The market-leading eighth edition of BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, which has a vivid new four-color design, completely explores the complex context in which managers must make ethical decisions. This approachable, practical text, which employs a tried-and-true managerial framework, discusses the broad ideas, procedures, and best practices connected to effective business ethics programs, assisting readers in understanding how ethics can be incorporated into significant strategic business decisions. The newly revised eighth edition includes thorough and meticulous changes that take into account the current economic crisis as well as the growing academic and governmental focus on this topic. Additionally, nine brand-new case studies are included, while other case studies have had a thorough update.
Research Methods for Business Students 5th Edition
by Mark Saunders, Philip Lewis, Adrian Thornhill
An in-depth study of the philosophical, methodological, and ethical issues of doing business and management research is provided in this comprehensive textbook. Readers are provided several opportunities to reinforce their learning through review and discussion questions, quizzes, and other activities. Illustrative case studies based on published research findings are utilized extensively. The reader is guided through the realities and practicality of applying the information to a particular student research project in a case study at the conclusion of each chapter. For all students wishing to comprehend and conduct business and management research, this will be an excellent resource.
Essentials of Business Research Methods 4th Edition
By Joe Hair Jr., Michael Page, Niek Brunsveld
How can managers in the age of big data and data analytics make judgments based on almost endless information, much alone hire and keep employees with the necessary data analytics skills? For those who aren’t data scientists, the new fourth edition of Essentials of Business Research Methods outlines research methodologies and analytical approaches.
The essential managerial process of obtaining and utilizing data to make pertinent and timely business choices is presented in an easy-to-understand, practical manner by the writers. They cover important subjects such as the growing importance of internet research, ethical dilemmas, privacy concerns, data analytics, customer relationship management, how to carry out information-collecting operations more successfully in a corporate environment that is continually changing, and more.
The coverage of quantitative data analysis is more thorough and much simpler to grasp than in other publications, and it is also the only work to contain a chapter on qualitative data analysis.
Upper-level undergraduate and postgraduate students are able to understand how business research material is employed in the real world through the use of a genuine ongoing case that is used throughout the book, applied research examples, and ethical issue mini-cases.
A variety of online resources, including teachers’ guides, PowerPoint presentations, and test banks, are available to supplement this thorough textbook.
The goal of this post was to compile the top Free Business Communication Textbooks. The following is obviously not an exhaustive list of all available books on the subject. This list is an effort to organize various perspectives and levels of business communication resources available.
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